The Mandela Effect

mandela effect

Guys, I’ve never heard of the Mandela Effect until this past Tuesday and I think I’m experiencing it. From my understanding, the Mandela Effect is when we remember something one way and others remember it another. But it’s not just one person against the rest of the world. It’s thousands, possibly hundreds of thousands of people that remember it one way too.


As some of you know, I’m a food buyer for a local distributor. Part of my job is setting products up in our system so we can order them. I was asked to set up JIF peanut butter. When it came time to select the brand, I selected Jiffy peanut butter. I figured it was similar to other companies, in an attempt to sound edgier, they shortened their names. Pizza Hut has become The Hut and Dairy Queen has become The DQ.

So it was a bit shocking to me when the sales rep that asked me to set up the item, asked me to change the brand to JIF. I responded that JIF is JIFFY. She then asked where I buy my peanut butter from as there wasn’t such a thing as Jiffy. How could this be?


Ironically the next day, I was searching for a new podcast and came across one that made me do a double-take. I couldn’t believe what I was reading. Here’s what it said:

Mandela Effect

I made sure to listen to it and oh my God. Apparently, Jiffy peanut butter has never existed yet I can see it clear as day and I remember using it in my house. I remember the jumbled letters on the front spelling out JIFFY. I don’t know how else to say it but we used Jiffy peanut butter. To make sure I wasn’t going crazy, I text my sister:

Mandela Effect

There are apparently many, many more events/things similar to this. That’s how the phrase was coined after all. It was after some folks remember Nelson Mandela dying in prison in 2009 when in reality, he died in 2013, out of prison. I encourage you to click on the link above and check out the Mandela Effect website. Perhaps there are things you

I’ve about had it with all this paranormal, parallel universe shit. It’s almost November and it’s probably the right time for Black Friday to be upon on and good ole’ fashion consumerism. Have you guys heard of Jiffy peanut butter? If you do click on the link, do any of the other things ring a bell? I’m all ears!




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